Executive Summary

Financial technology executive driving creation, design, release and support of online products, such as ♦ Schwab’s institutional website ♦ Advanced GET Dashboard re-launch ♦ Trading platforms to Schwab, Goldman Sachs and TD AMERITRADE.

Articulates concise value proposals ♦ Accelerates workstreams by onboarding stakeholders and managing teams to core objectives ♦ Applies social-media and online-communities to MarCom for promotion, training and support ♦ Achieves project completion within timing, budget and quality constraints.

Projects

• API Platform - PaaS Trading & Broker Partnerships (2002 - 2010)
  Defined and oversaw development of PaaS initiative.
  1. $9MM of revenue.
  2. +5,000 acquired/retained customers.
  3. Partnered with +20 brokers and ISVs, including Goldman Sachs, Schwab, Trading Technologies and Interactive Brokers.
     u Brokerage relationships currently in production.
  4. APIs:  SOAP, C++, FIX, ActiveX, Java.
  5. MarCom leveraged through reviews in industry publications (e-FOREX, Barrons).

 

• Market-Q (website)
  Responsible for institutional content and functionality for Interactive Data's SaaS wealth management terminal, Market-Q.
  Market-Q was subsequently launched to Canaccord and 4,000 Raymond James advisors. 
  Content negotiated, licensed and implemented with North American exchanges for data feeds, security masters and miscellaneous data.
  u Product website, feature list.
  u   Canadian content expansion (client announcement).
  u   Short Volume (client announcement).

 

• QuoteTrader
  Market-data and trading SaaS products sourcing market and account data directly from APIs of +20 brokerage firms.
  1. 3,000 new users. 
  2. Growth accelerated through social-media platforms like YouTube!, SurveyMonkey and online forums, as well as traditional print media (e-FOREX magazine, Barrons)
  3. Competitive barrier established against low-priced competitors, resulting in the primary one being acquired and marginalized.
  4. Developed connectivity to >20 of largest US brokerages' and banks' trading APIs.
     • Schwab, Goldman Sachs, TD Ameritrade, Interactive Brokers, etc..
  5. Trading APIs designed for forward compatibility with premium flagship product, eSignal (~$150/mo).
     • QuoteTrader's GUI and broker support was integrated into eSignal as the centerpiece of its 2008 release.
       u Client announcement

• Advanced GET
  Led team responsible for product design, engineering development, marketing and legal issues (pat pending) of suite of charting software that retailed at ~$3,000 per unit, sold through national seminar sales group (with ongoing DaaS fees).
  u product / feature description
  1. $6MM revenue, +2,000 unit sales (year 1).
  2. Sales CAGR >45% through 2010.
  3. My team was responsible for all product design, production and legal tasks. Led cross-functional team of project sales, engineering, market and customer service Responsible Selling feature Innovative feature:  The Dashboard, which displayed trading indicators' status for multiple time periods.
     u Client announcement
  4. Led the product design and launch, five releases in suite.
  5. Dashboard designed for forward compatibility and integrated into eSignal's 2007 release.
     u Stocks & Commodities Product Review
     u Press Release

 

• OptionsPlus  (2003 - 2010)
  Analytical software for equity options.  SaaS as stand-alone or add-on service.
  u Client announcement
  1. Led all aspects of development, release and support, including off-site engineering team, marketing and customer service.
  2. Initially developed as a premium add-on, then standalone, and finally included in all customers who subscribed to option services (CME, CBOT, etc.).

Academics

1. Master of Business Administration
   University of San Francisco
   u Masagung Graduate School of Management
   
   
2. Bachelor of Science, Business Administration
   California State University  Long Beach